Updating an established consultancy without losing trust or proximity
Esconfi needed to renew its visual identity and digital presence to better convey the experience it had built over more than 40 years.
The brand already had a solid foundation, but it needed a more modern, organised image, ready to connect with freelancers, SMEs and individuals looking for tax, accounting and labour advice.
The challenge was to build clearer and more professional communication, capable of explaining its services simply, strengthening its positioning in Cornellà and Baix Llobregat, and preserving what was already part of its value: close personal service, trust and personalised support.
A clearer, more professional brand, ready
for the digital environment
We developed a renewed visual identity, with a clean, corporate and approachable aesthetic, designed to convey rigour without feeling cold or distant.
The new image helped organise Esconfi’s communication and strengthen its positioning as a consultancy specialised in tax, accounting, labour and other key services for companies and individuals.
We also designed a clear and intuitive corporate website, structured to make its consultancy areas easier to understand, improve the user experience and encourage direct contact with the firm from any device.
